White Label Loyalty - Your own branded card programme

Vice Versa International offers the services of consulting, designing and managing loyalty programs for companies with varied scale of operations. The white label solution is a modern and unique scheme which can be applied across brands & services with the main aim of attracting, retaining and cross selling to your customers - in essence, learn about your customers, offer what they like in the way they like it, and grow their loyalty to your company - as an end result of increased revenue and profit. The solution is based on superior smart card technology with plug & play terminals which makes it possible to instantly reward and redeem in a simple, non-administrative solution. This being an independent solution, it does not require any technical integration to the back-end/front-end client system, making it quick to install and at the same time extremely user friendly. It is an economic, customised & operationally viable option for companies seeking to initiate a loyalty program.

We advocate to the fact that while designing a loyalty program to increase bottom lines, the route to achieve the company objectives is to do so by addressing the customer needs offering them enhanced value, as this will then ensure that the customer stays loyal to you.

A white label loyalty card is your’ loyalty card based on your requirements and objectives designed in an attractive concept for your customers. Vice Versa International has experience in defining, planning and set-up of loyalty programs and is adept in offering the following services towards the launch of a white label loyalty program:
• Project Management - This includes conducting work shops to understand the requirements and accordingly prepare a work scope document with suggestions on the program concept and design
• Database Management - This involves designing & hosting of the database for the loyalty members
• Program Set-Up - This involves system development & customization as per the program rules defined in the approved work scope
• Data Analysis & Reports - This involves periodic performance reports, online reporting set-up, data warehouse & storage
• Program Management & Communications - This involves management of the program and its members including enrolment, member website, member helpline services, and member communication module with mass email & SMS capabilities. (Total outsourced Solution)

The setup used for the white label loyalty program can support other card initiatives like employee cards, gift cards & e-purse Solutions