Gift vouchers are by far the most ideal gift that one can give to loved ones. Taking this concept one step ahead is the concept of Gift Cards. A gift card is an electronic gift voucher where instead of selling paper vouchers companies can choose to sell sofisticated smart cards loaded with any value that the customer may wish to give. These can either be pre-loaded with fixed denominations, or can be loaded on the spot to offer customers more choice and flexibility. This does away with the need of carrying cumbersome paper vouchers while enhancing the customer experience at the same time.
This solution can be an effective add-on for companies which run a White Label Loyalty program on the Vice Versa Platform since it works on a similar technology. The gift card can be a pre-loaded loyalty card which acts as gift card first and doubles up as a loyalty card allowing the card holder to earn points/rewards for future spends.
